Alter ego

Goodie has been on the market for several years. Cashback on online shopping, a price comparison tool, real savings. The problem: hardly anyone knew about it. The brand was barely recognized, and its edge was something only a few had discovered.

Copywriting

Social Campaign

AI-Assisted

Alter ego

Goodie has been on the market for several years. Cashback on online shopping, a price comparison tool, real savings. The problem: hardly anyone knew about it. The brand was barely recognized, and its edge was something only a few had discovered.

Copywriting

Social Campaign

AI-Assisted

Alter ego

Goodie has been on the market for several years. Cashback on online shopping, a price comparison tool, real savings. The problem: hardly anyone knew about it. The brand was barely recognized, and its edge was something only a few had discovered.

Copywriting

Social Campaign

AI-Assisted

Alter ego

Goodie has been on the market for several years. Cashback on online shopping, a price comparison tool, real savings. The problem: hardly anyone knew about it. The brand was barely recognized, and its edge was something only a few had discovered.

Copywriting

Social Campaign

AI-Assisted

Alter ego

Goodie has been on the market for several years. Cashback on online shopping, a price comparison tool, real savings. The problem: hardly anyone knew about it. The brand was barely recognized, and its edge was something only a few had discovered.

Copywriting

Social Campaign

AI-Assisted

2

spots plus cutdowns

4M+

YouTube views

2

actors playing 4 roles

2

spots plus cutdowns

4M+

YouTube views

2

actors playing 4 roles

2

spots plus cutdowns

4M+

YouTube views

2

actors playing 4 roles

2

spots plus cutdowns

4M+

YouTube views

2

actors playing 4 roles

2

spots plus cutdowns

4M+

YouTube views

2

actors playing 4 roles

I took on the concept and scripts, oversaw production, and ran casting.

I took on the concept and scripts, oversaw production, and ran casting.

I took on the concept and scripts, oversaw production, and ran casting.

I took on the concept and scripts, oversaw production, and ran casting.

I took on the concept and scripts, oversaw production, and ran casting.

Instead of explaining how the app works, I showed what happens once you get to know it.

Instead of explaining how the app works, I showed what happens once you get to know it.

Instead of explaining how the app works, I showed what happens once you get to know it.

Instead of explaining how the app works, I showed what happens once you get to know it.

Instead of explaining how the app works, I showed what happens once you get to know it.

Instead of a mascot or a brand hero, I went with the main character’s alter ego. Goodie Ty (“Goodie You”) isn’t a brand spokesperson. It’s the version of yourself you’d like to be every time you shop online.

Instead of a mascot or a brand hero, I went with the main character’s alter ego. Goodie Ty (“Goodie You”) isn’t a brand spokesperson. It’s the version of yourself you’d like to be every time you shop online.

Instead of a mascot or a brand hero, I went with the main character’s alter ego. Goodie Ty (“Goodie You”) isn’t a brand spokesperson. It’s the version of yourself you’d like to be every time you shop online.

Instead of a mascot or a brand hero, I went with the main character’s alter ego. Goodie Ty (“Goodie You”) isn’t a brand spokesperson. It’s the version of yourself you’d like to be every time you shop online.

Instead of a mascot or a brand hero, I went with the main character’s alter ego. Goodie Ty (“Goodie You”) isn’t a brand spokesperson. It’s the version of yourself you’d like to be every time you shop online.

Selling energy storage through emotion

Next project 8/8

Selling energy storage through emotion

Next project 8/8

Selling energy storage through emotion

Next project 8/8

Selling energy storage through emotion

Next project 8/8

Selling energy storage through emotion

Next project 8/8

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