Narrative

6 digital films · AI + live action · Maciej Musiałowski as the voice of the brand

Concept

Script

Filmed + AI

Narrative

6 digital films · AI + live action · Maciej Musiałowski as the voice of the brand

Concept

Script

Filmed + AI

Narrative

6 digital films · AI + live action · Maciej Musiałowski as the voice of the brand

Concept

Script

Filmed + AI

Narrative

6 digital films · AI + live action · Maciej Musiałowski as the voice of the brand

Concept

Script

Filmed + AI

Narrative

6 digital films · AI + live action · Maciej Musiałowski as the voice of the brand

Concept

Script

Filmed + AI

10M+

YouTube views in 2 months

6

videos with Maciej Musiałowski

1

well-known actor

15s

length of each video

10M+

YouTube views in 2 months

6

videos with Maciej Musiałowski

1

well-known actor

15s

length of each video

10M+

YouTube views in 2 months

6

videos with Maciej Musiałowski

1

well-known actor

15s

length of each video

10M+

YouTube views in 2 months

6

videos with Maciej Musiałowski

1

well-known actor

15s

length of each video

10M+

YouTube views in 2 months

6

videos with Maciej Musiałowski

1

well-known actor

15s

length of each video

The film “We Want More” (Chcemy więcej), starring Musiałowski and Wieniawa, showed how BLIK code scams work. BLIK wanted to own the narrative before the media did it for them with “BLIK scam” headlines.

The film “We Want More” (Chcemy więcej), starring Musiałowski and Wieniawa, showed how BLIK code scams work. BLIK wanted to own the narrative before the media did it for them with “BLIK scam” headlines.

The film “We Want More” (Chcemy więcej), starring Musiałowski and Wieniawa, showed how BLIK code scams work. BLIK wanted to own the narrative before the media did it for them with “BLIK scam” headlines.

The film “We Want More” (Chcemy więcej), starring Musiałowski and Wieniawa, showed how BLIK code scams work. BLIK wanted to own the narrative before the media did it for them with “BLIK scam” headlines.

The film “We Want More” (Chcemy więcej), starring Musiałowski and Wieniawa, showed how BLIK code scams work. BLIK wanted to own the narrative before the media did it for them with “BLIK scam” headlines.

Messages about financial safety reach overstimulated people who juggle many things at once. The campaign had to be light, engaging, and concrete, all at the same time.

Messages about financial safety reach overstimulated people who juggle many things at once. The campaign had to be light, engaging, and concrete, all at the same time.

Messages about financial safety reach overstimulated people who juggle many things at once. The campaign had to be light, engaging, and concrete, all at the same time.

Messages about financial safety reach overstimulated people who juggle many things at once. The campaign had to be light, engaging, and concrete, all at the same time.

Messages about financial safety reach overstimulated people who juggle many things at once. The campaign had to be light, engaging, and concrete, all at the same time.

I owned the entire scriptwriting process, from brief to final script. Every film combined generative AI with live-action footage, and Maciej Musiałowski narrated each one as the voice and face of BLIK.

I owned the entire scriptwriting process, from brief to final script. Every film combined generative AI with live-action footage, and Maciej Musiałowski narrated each one as the voice and face of BLIK.

I owned the entire scriptwriting process, from brief to final script. Every film combined generative AI with live-action footage, and Maciej Musiałowski narrated each one as the voice and face of BLIK.

I owned the entire scriptwriting process, from brief to final script. Every film combined generative AI with live-action footage, and Maciej Musiałowski narrated each one as the voice and face of BLIK.

I owned the entire scriptwriting process, from brief to final script. Every film combined generative AI with live-action footage, and Maciej Musiałowski narrated each one as the voice and face of BLIK.

The idea was simple and powerful. A grandmother, a child, a neighbor, and a friend each tell you how much was stolen from you. Then Musiałowski explains how to protect yourself from scammers.

The idea was simple and powerful. A grandmother, a child, a neighbor, and a friend each tell you how much was stolen from you. Then Musiałowski explains how to protect yourself from scammers.

The idea was simple and powerful. A grandmother, a child, a neighbor, and a friend each tell you how much was stolen from you. Then Musiałowski explains how to protect yourself from scammers.

The idea was simple and powerful. A grandmother, a child, a neighbor, and a friend each tell you how much was stolen from you. Then Musiałowski explains how to protect yourself from scammers.

The idea was simple and powerful. A grandmother, a child, a neighbor, and a friend each tell you how much was stolen from you. Then Musiałowski explains how to protect yourself from scammers.

The campaign was designed as a multi-phase project spanning digital, movie theaters, and the brand’s owned channels, in partnership with Poland’s National Police Headquarters.

The campaign was designed as a multi-phase project spanning digital, movie theaters, and the brand’s owned channels, in partnership with Poland’s National Police Headquarters.

The campaign was designed as a multi-phase project spanning digital, movie theaters, and the brand’s owned channels, in partnership with Poland’s National Police Headquarters.

The campaign was designed as a multi-phase project spanning digital, movie theaters, and the brand’s owned channels, in partnership with Poland’s National Police Headquarters.

The campaign was designed as a multi-phase project spanning digital, movie theaters, and the brand’s owned channels, in partnership with Poland’s National Police Headquarters.

Chips that taste like Poland’s favorite places

Next project 5/8

Chips that taste like Poland’s favorite places

Next project 5/8

Chips that taste like Poland’s favorite places

Next project 5/8

Chips that taste like Poland’s favorite places

Next project 5/8

Chips that taste like Poland’s favorite places

Next project 5/8

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